LiveVenture I founded
Earra
A jewellery e-commerce brand, where I look after the numbers: sales, pricing, listings and growth.

What Earra is
Earra is a jewellery brand I co-founded with my wife, Apurva, in February 2026. I run its Shopify store, from sourcing the jewellery to selling it across our sales channels.
What I do
- Run the store: products, collections, listings and launches.
- Write SEO product listings and banner copy.
- Set pricing.
More work

In developmentFounder, product designer and builder
Stealth venture
A new product, designed and built end to end. Name and details at launch.
Product strategy · UX design · Brand · System design

In developmentFounder
Emberoot
My consulting and development studio for websites, e-commerce, automation and analysis.
WordPress · Custom CSS and JavaScript · SEO · E-commerce

CompletedDesigner and developer
Apurva Somvanshi website
An accessible, fully editable website for an educator, built on Elementor with a custom plugin I wrote.
56 custom Elementor widgets
WordPress · Elementor · PHP · JavaScript
